ALOHA creates nutritious food products made with organic plant-based protein. As Creative Director, I led a team creating marketing assets across digital, social, e-commerce, collateral, trade, PR events, brand voice, packaging, and sales.
Email marketing revenue increased by 35% within 3 months by strategically creating campaigns that added value and conversions from the subscriber base.
Curated content increased ALOHA's social community engagement by 32% in 6 months. Growth across social platforms was achieved through a network of partnerships with influencers, brands, bloggers, fitness, apparel, travel, and wellness experts.